
Every service, with its price published
Each one covers a different spot on Google, or a different step between a search and a booked job. Prices are on every service, and billing is month to month.
Calls this month
Paid placements start as soon as the ads are approved, and stop when you stop paying.
- Local Service AdsThe ads at the very top of Google with the Google Guaranteed or Google Screened badge. You pay Google per lead, never per click.Setup$750Prices and details

- Google AdsSearch ads with a management fee set by spend band. Ad spend goes straight to Google on your card, and every call is recorded.SetupFrom $1,500Prices and details

- Facebook AdsReaches people in your area before they search, with your own photos and an offer worth stopping for.SetupPriced in your proposalPrices and details

Rankings that build
Maps, AI answers and regular results take around 90 days to move, and keep bringing calls after they land.
- Pay-Per-Result SEONo monthly fee on a keyword until it reaches Google's first page. Then the rate follows the position it holds.Keyword reservation fee$1,500Prices and details

- Near Me SEOGets your Google Business Profile into the Maps 3-pack for near-me searches, measured on a 7×7-mile grid around you.Monthly plan$750/ monthPrices and details

- AI SEOGets your business named when customers ask ChatGPT, Gemini, Perplexity or Google's AI Overviews who to call.Monthly plan$950/ monthPrices and details

Turning attention into booked jobs
The site, the phone and the reviews decide whether a searcher becomes a customer.
- High-Converting WebsitesFast sites built to turn a visit into a call or a form lead. We host them, maintain them and count every lead from day one.7-page website$3,988Prices and details

- Riley, AI ReceptionistRiley answers every call, day or night, books the appointment and sends you the details.Setup$750Prices and details

- Review GenerationEvery customer gets asked for a review after the job, and unhappy ones get a private line to you as well.With a website from usIncludedPrices and details

Prices at a glance
The main numbers for each service. Open a service for every line of its bill and what's included.
- Pay-Per-Result SEOEach keyword is billed by the position it held at that month's check. Anything below page one costs nothing.
- Keyword reservation fee$1,500
- A keyword below page one$0
- A keyword on page one$122 to $244/ month
- The most you'll pay$1,995/ month
- Near Me SEOA monthly plan per location with seven keywords, plus a one-time profile optimization.
- Monthly plan$750/ month
- Business Profile optimization$195
- Swapping a keyword once it ranks$0
- AI SEOOne monthly plan per location covering AI answers and the Maps 3-pack.
- Monthly plan$950/ month
- Google AdsA setup fee sized to the build, then a monthly management fee by ad-spend band. Ad spend is paid to Google on your card.
- SetupFrom $1,500
- ManagementFrom $995/ month
- Our markup on your ad spend$0
- Local Service AdsA one-time setup. The monthly fee starts only once your ads are live. Leads are paid to Google.
- Setup$750
- Management$750/ month
- While Google verifies you$0
- Facebook AdsA setup fee and a monthly package.
- SetupPriced in your proposal
- Monthly packagePriced in your proposal
- High-Converting WebsitesA one-time build, then one monthly plan for hosting, maintenance, updates and review generation.
- 7-page website$3,988
- Each extra page$55
- Monthly plan$95/ month
- Riley, AI ReceptionistA one-time setup, then call minutes in monthly bundles.
- Setup$750
- 100 minutes$49/ month
- Review GenerationComes with every website we build and host. On its own, one flat monthly fee.
- With a website from usIncluded
- On its own$55/ month
Not sure which two or three you need
Send your website and your service area. We'll suggest a mix, price every line from these numbers, and say why each one is there.
Where each service puts you on Google
One local search can show five different kinds of result, and each paid or ranked service targets one of them. Pick by where your customers look first.
roof repair near me
Frequently Asked Questions
Do I have to sign a long-term contract?
No. Billing is month to month, and there are no long-term contracts.
Is ad spend included in your fee?
No. Google Ads and Local Service Ads bill your card directly for ad spend and leads. Our fee is a separate line, and we never mark up your ad spend.
Which service should I start with?
It depends on how soon you need the phone to ring. Paid ads can bring calls as soon as they're approved, while Maps, AI answers and regular rankings take around 90 days to move and keep bringing calls after they land. On the call we'll suggest a mix for your trade and your area.
Why does SEO cost nothing while I'm on page two?
With pay-per-result SEO, a keyword is only billed once it reaches Google's first page. The months it takes to climb there cost you nothing beyond the keyword reservation fee paid up front.
What do the one-time fees pay for?
The work done once, before anything runs: reserving your SEO keywords, building an ad campaign, optimizing your Business Profile, or designing and building your site. Monthly fees cover the ongoing work after that.
How will I know the marketing is working?
Every call and form lead on your site is counted with where it came from and the page it started on. Your report opens with those numbers.
Where are you based?
Surpass Growth is in Denver, CO, and is part of Umbrella Local's network of marketing experts in about 55 cities across the US, Canada and South Africa.
Why are your prices on the website?
So you know what each service costs before you call us. Your proposal uses the same prices, added up for your business.
Get your services priced
Send your website and your service area. The proposal recommends a mix and prices every line from the numbers on this page.
